The 29-year-old is co-founder of Basic Funerals and Cremation Choices, one of the first online upstarts in a business that for centuries has relied on face-to-face meetings in brick-and-mortar parlors to sell its services. … buying goods and services over the Web. “They got their foot in the door at a very good time, business-wise,” Panteva says. The company arranges cremations in Ontario and Illinois and is just getting started in Colorado. It’s planning to expand into … …
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